Canopy

We're making updates

Don't worry our jobs will be back online soon! Come back in a few hours for a new experience.

Back to Browsing
Senior Digital Marketing Manager
Kwun Tong
HKD
+
-
Digital Marketing
4+ Years of Experience
Social media
Who we're looking for

Coherent is a fast growing Hong Kong insurtech startup and is currently looking for a Senior Digital Marketing Manager to lead our digital marketing efforts to raise overall brand and product awareness and maximise business performance. 

Who we're looking for

Coherent is a fast growing Hong Kong insurtech startup and is currently looking for a Senior Digital Marketing Manager to lead our digital marketing efforts to raise overall brand and product awareness and maximise business performance. 

Perks
  • Attractive Compensation
  • Fun and flexible startup culture
  • Learning & sharing sessions Friday
  • Happy Hours
  • Medical benefits
Your Role
  • Oversee digital media and allocate marketing budgets to efficiently achieve marketing KPIs, awareness, acquisition and engagement targets, thereby contributing to overall business targets
  • Develop, execute, and monitor digital marketing activities across channels such as SEM, SEO, social, programmatic, retargeting, content marketing, and email marketing
  • Onboard media agency and other channel partners including Google, LinkedIn, etc.
    Plan and optimize growth campaigns across markets and target segments, through insight, effective creative and communications, data analysis, A/B testing, marketing automation, etc.
  • Leverage resources across different teams and other stakeholders to intelligently scale marketing efforts
  • Stay abreast of the digital marketing trends and implement best practices to optimize our marketing ROI
  • Roll out campaigns in different markets and align local execution
  • Manage marketing analytics and reporting and provide regular reporting
  • Support various high priority marketing initiatives, including new product launches and other projects
  • Coordinate with teams to improve the marketing funnel from market research, lead generation, acquisition, activation, conversion, to retention
  • Mentor and manage a Social Media Marketing Manager
Requirements
  • Bachelor’s degree preferably in Marketing, Business Administration or Communications
  • At least 5 years hands-on working experience in digital/performance marketing
  • Possess a strong strategic mindset, able to adapt and flex according to business needs
  • Ability to plan, execute, and track digital marketing campaigns from beginning to end
  • Quantitative skills and strong knowledge of web metrics
  • Good organisation and project management skills
  • Excellent English a must. Good Japanese language skills a plus
  • Strong attention to detail, commercial sense and business acumen
  • Good interpersonal skills and willingness to mentor and grow his/her own team
  • Prior work experience at a start-up, technology company, or media agency a plus

Office Sneak Peak

Coherent

About

Coherent

Coherent is a Hong Kong insurtech startup that builds products to improve transparency, speed and efficiency throughout the insurance buying process, empowering insurers, brokers and agents to deliver superior customer experience.

Founded in 2016 with over 60 team members in Hong Kong and Shanghai, we build next-generation solutions to solve the toughest challenges that insurers and intermediaries face on a daily basis.

25/F, Two Harbour Square, 180 Wai Yip Street
Kwun Tong

Digital Marketing Manager

Digital Marketing Manager
Mid
Level
gini

Social Media Associate

Social Media Associate
Entry
Level
HelloToby

Marketing Executive

Marketing Executive
Mid
Level
Pakpobox

Senior Marketing Executive

Senior Marketing Executive
Senior
Level
Gogovan

Online Marketing Associate

Online Marketing Associate
Entry
Level
GrowthSpot

Data Analyst

Data Analyst
Mid
Level
fifty-five | the data company

Digital Marketing & Content Assistant

Digital Marketing & Content Assistant
Mid
Level
AVO

Social Media Editor

Social Media Editor
Entry
Level
The Hive
Interested in working at
Coherent
?

Sign In / Sign Up

Help us Complete Your Profile

What's your full name?

Please fill in all name fields.
Next
Success! Your application is on it's way to
Coherent
.

We've sent a notification to the hiring manager with your profile details and resume.

Back to Job

Choose your "Quick Apply" resume

Be sure to complete your profile for best results. This is the final step of your application.

PDF, Doc, or Docx. 10MB maximum.
Confirm Application
Help us Complete Your Profile

What's your current position?

Please fill in all position fields.
Next
Choose application method

"Quick Apply" or use a custom resume?

Quick ApplyCustom Resume