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Social Media Marketing Manager
Kwun Tong
HKD
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Who we're looking for

Coherent is a fast growing Hong Kong insurtech startup and is currently looking for a Social Media Marketing Manager to lead our social media marketing efforts to increase brand awareness and drive growth. 

Who we're looking for

Coherent is a fast growing Hong Kong insurtech startup and is currently looking for a Social Media Marketing Manager to lead our social media marketing efforts to increase brand awareness and drive growth. 

Perks
  • Attractive Compensation
  • Fun and flexible startup culture
  • Learning & sharing sessions Friday
  • Happy Hours
  • Medical benefits
Your Role
  • Develop social media strategy and oversee a social media calendar across LinkedIn in Hong Kong and other APAC markets, with potential to help expand to other social media platforms such as Facebook and Twitter
  • Work alongside Senior Digital Marketing Manager and Content Marketing Manager to ensure content is engaging, on brand, and is targeted effectively at the right audience
  • Track performance of social media and optimise
  • Conduct social listening and monitoring and set the groundwork for effective response management
  • Work with Content Marketing Manager to develop content ideas and oversee content on social media
  • Generate reports on social media performance
Requirements
  • Bachelor’s degree preferably in Marketing, Business Administration or Communications
  • At least 4 years hands-on working experience in social media marketing and management, and community management
  • An excellent grasp of LinkedIn and possibly in Facebook and Twitter. Chinese platform experience a bonus
  • Excellent English a must. Good Japanese language skills a plus
  • Possess a strategic mindset, able to adapt and flex according to business needs
  • Quantitative skills and strong knowledge of social media metrics
  • Good organisation and project management skills
  • Strong attention to detail, commercial sense and business acumen
  • Good interpersonal skills and willingness to learn and grow
  • Prior work experience at a start-up, technology company, or media agency a plus

Office Sneak Peak

Coherent

About

Coherent

Coherent is a Hong Kong insurtech startup that builds products to improve transparency, speed and efficiency throughout the insurance buying process, empowering insurers, brokers and agents to deliver superior customer experience.

Founded in 2016 with over 60 team members in Hong Kong and Shanghai, we build next-generation solutions to solve the toughest challenges that insurers and intermediaries face on a daily basis.

25/F, Two Harbour Square, 180 Wai Yip Street
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