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Digital Marketing Specialist
Central
HKD
+
-
Bachelor's Degree
2+ Years of Experience
Fluent English
Fluent Chinese
Microsoft Office
Google AdWords
Google Tag Manager
Google Search Console
Google Analytics
Who we're looking for

We are looking form someone to join our marketing team to develop and implement multi-channel digital marketing strategies and tactics across APAC!

Who we're looking for

We are looking form someone to join our marketing team to develop and implement multi-channel digital marketing strategies and tactics across APAC!

Perks
  • Flexible culture
  • Steep learning curve
  • Staff discount
  • Medical allowance
  • Performance bonus
  • Open office layout - connected to our showroom, where our weekly flash sales events are held
  • Casual dress code
  • Meeting rooms and Staff room for part time staff
Your Role

The role is supporting marketing team to develop and implement multi-channel digital marketing strategies and tactics across APAC market of Hong Kong, Singapore, Taiwan, and China (Q4 2019). To create massive lead generation and promotion of both instore & online flash sales, whilst retaining branding values and delivering sustainable ROIs, via a range of channels including SEO/SEM, PPC, social media, website, email, mobile marketing, retargeting, banner ads, and other key channels. etc

1. Online Channels Management

  • To manage and monitor day-to-day performance of social platforms (Facebook, Instagram, WeChat, Weibo) and all online marketing platforms (email, website, app)
  • Develop & organize quality content calendar for local markets, from idea generation, quality copywriting development, proofreading to material production, in order to keep member engaged and information lively and up-to-date
  • Plan & execute digital marketing activities, to grow, expand & maximise traffic and viral opportunities with time-relevant posting e.g. live platforms; giveaways; poll etc.
  • Production of all online marketing material, including design, photography and videography

2. Optimization and Online Advertising

  • Maintain a consistent user experience on various online touch points, to increase traffic, overall conversion rates and values
  • Monitor SEO/SEM performance such as bounce rate, ranking and conversion rate

3. Budget & Analysis Report

  • Plan and monitor digital marketing budget
  • Measuring and reporting on all campaign metrics (Reach, CTR, CPM, Conversions etc)
Requirements
  • Degree holder or above in digital marketing related disciplines
  • Min. 2 years’ experience in managing social media accounts, and online media agency experience would be an advantage
  • Strong understanding of current online marketing concepts, passionate in digital trend
  • Strong knowledge in online marketing Google tools, including Google Search Console, Google Analytics, Google AdWords etc.
  • Knowledge in designing tools, Adobe Creative Suite (Photoshop, Illustrator) is an advantage
  • Excellent communication, interpersonal, presentation skills
  • Excellent command of written and spoken English and Chinese
  • Good PC skills including MS Office

Office Sneak Peak

OnTheList

About

OnTheList

OnTheList is a pioneer concept of Members-Only Flash Sales where High-Ends & popular lifestyle brands offer past-seasons items to buy at an exclusive price without jeopardizing a pleasant customer experience. Launched in January 2016 in Hong Kong, OnTheList was born out of a shared passion for fashion, luxury and good deals. Disenchanted by the bazaar sales in Hong Kong, Delphine and Diego set out to offer a pleasant Flash Sales experience for everyone. By combining the best deals and attractive brands, OnTheList provides the best shopping experience. In 3 years, we have reached over 170K members in Hong Kong which are solely invited by emailed QR code to a specific location within a 3 or 4-days event. OnTheList collaborates with inspired brands such as Marc by Marc Jacobs, Ted Baker, Dr. Martens, Kenzo, Clarins to mention few. This year we’ve significantly boosted our online business with weekly flash sales and successfully launched our first flash sales in Singapore. We’re quickly growing the team, come & meet us!

G/F & B/F, Printing House, 6 Duddell Street
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