Raising awareness about employer branding


Hiring Success Story
Key Takeway

CANOPY helps bring awareness of the importance of employer branding to our team

Raising awareness about employer branding

Recruitment has always been competitive so this year we wanted to try a different approach to better represent our brand and attract the right talent. The CANOPY videos were a great tool for us to showcase our office environment while showing some of our more fun instalments like our game room, our endless supply of wide variety of cereals, dim sum and beverages in the pantry. The CANOPY team was also very insightful and helped educate our Hiring Managers on how we can use technology and innovation to improve our employer branding strategies.

“The CANOPY videos not only looked good but were also a great educational tool that helped hiring managers better understand how to reshape employer branding at WorldFirst”

Christy Ho
Talent Acquisition Specialist - APAC



Causeway Bay

WorldFirst is a fast-moving fintech business. We’ve been making moving money around the world faster, easier, safer and cheaper for individuals and businesses since 2004. We are a market-leading, award-winning, bank-beating, rapidly growing international payments company.

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